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CoveritLive shines on Election Night 2012 with 2.5 million viewers
11/8/2012, 4:16 PM
By Spencer Kitley
As millions of Americans and political observers around the world anxiously awaited the results of the 2012 United States Presidential election on Tuesday, more than 2.5 million readers and Social TV viewers followed CoveritLive events for up-to-the-minute election information. The evening that ended with President Barack Obama winning re-election saw almost 300 publishers and broadcasters run live events as the action unfolded.
Yahoo News, Bild, Aftonbladet and LeMonde were leading outlets for CoveritLive blogs on election night as political experts and analysts shared insight and information as the race for the White House drew to a close.
• More than 2.5 million Social TV viewers and live blog readers joined in almost 300 CoveritLive events
• In excess of 10,000 viewers joined 22 different CoveritLive election live events
• The influence of the U.S. election was apparent throughout the evening as three international events topped the viewer charts. French publisher, LeMonde drew an audience of almost 650,000, while German newspaper, Bild topped the 500,000-viewer mark and Sweden’s Aftonbladet entertained more than 435,000 viewers.
• Yahoo News was the top domestic user on election night, using multiple CoveritLive implementations across many pages. Statistics were only available on one of Yahoo’s events at the time of this blog post, but their audience of more than 270,000 on the single implementation was still the fourth-largest election event.
• Live blog coverage of the election spanned outside the United States as well, with French, German, Swedish, Canadian, Danish, Belgian, Norwegian and many other publishers using CiL to track the election.
Whether you are live blogging as a primary perspective for viewers, hosting chat events or providing a second screen Social TV experience, CoveritLive can be your answer to real-time engagement during your next event.
Tags: SocialTV , Social_TV , Election , Election2012 , YahooNews , YahooTicket , Bild , Aftonbladet , LeMonde
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