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CoveritLive Weekly: Top five Social TV events (Dec. 17-23)
12/24/2012, 3:30 PM
By Spencer Kitley
An eclectic blend of events from across the globe comprise the latest edition of the CoveritLive weekly Social TV rankings, with entries coming from the Philippines, India, Brazil and the United States. Live coverage of the 2012 Miss Universe pageant, cricket, the Champions League draw and NFL football filled out the top-five.
The Philippines’ Yahoo OMG entertainment and pop culture website claimed the top spot in the weekly ratings for its live event coverage of the Miss Universe pageant. An audience of more than 105,000 viewers joined the conversation as Olivia Culpo of the United States claimed the 2012 title. Additionally, Brazil’s Band.com.br landed in the third spot for its coverage of the pageant, entertaining almost 30,000 viewers.
Landing in the second position was Yahoo India’s live chat during the fourth test in the India vs. England cricket series. More than 50,000 viewers joined in as Jonathan Trott and Ian Bell helped England close in on a series victory in Nagpur.
ESPN captured the fourth spot in the CiL weekly rankings with it live event coverage of the Champions League draw for the last 16. The draw’s marquee matchup pits Manchester United and Real Madrid in a match that brings Cristiano Ronaldo back to Old Trafford for the first time since his 2009 move from United to Madrid. More than 25,000 viewers joined the event to discuss the upcoming matchups.
The final spot in the top five was owned by the NFL’s Chicago Bears which claimed a spot in the ratings for the sixth time in the last nine weeks. The game day chat for the Bears showdown with the Arizona Cardinals drew an audience of almost 20,000 viewers.
*The CoveritLive blog releases its weekly social TV rankings every Monday. The data for the ranking system is exclusive to events that are tied to a television broadcast and the viewer metric is defined as a reader that actively clicks into a CiL event.
Tags: SocialTV , Social_TV , Yahoo_Philippines , Yahoo_India , Miss_Universe , ESPN , Champions_League , NFL , Chicago_Bears
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