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Stats & Analytics


CoveritLive event statistics allow users insight into the behaviour of their audiences. Real-time stats during your Live Event are available directly from the EventStudio > "Statistics" Tab. Once your event is over the Stats & Analytics page provides a variety of in-depth event statistics including how many pageviews your events received, how many visitors "clicked" to engage with your events, and how many watched 'Replay' mode. If you're using an Enterprise Account you can also view detailed stats for all your Account Member's events.

stats



Event stats can be found by visiting the Events > Stats & Analytics page. Use the Search Options section at the top of the page to refine the set of events you'd like to retrieve. Filtering is avaialble on date range, event state (live, upcoming, completed), and keywords. If you're using an Enterprise Account, or CoveritLive Groups you can also filter events using these criteria.

You can also access an event dashboard (shown below) by clicking the stat icon stat associated with the event. The individual Stat dashboard includes an overview of event information to allow you to quickly analyze your event success.

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Please note that duration and concurrency data is not available for Tickers





What are Clicks?

Traditionally, clicks are recorded when a user on a web page uses their mouse and clicks something on the page. We use a similar definition to determine a Reader's initial interaction with your event. For each Reader who interacts or "clicks" on your event we record a single "click" against that event. A click is defined as a Reader who actively clicks into or interacts with a CoveritLive event.

If the event has a Title Page, a click would be counted if the Reader clicked the Title Page to enter the event. For events without a Title Page, a click would be counted the first time a Reader interacts with the event in some way (e.g. submits a reader comment, votes in a Poll, scrolls through content) OR if the Reader is engaged with the event page for an extended period (one minute or more). Readers viewing the event on a mobile device and on a Channel Page will also generate a click. Since clicks indicate an individual Reader's interaction and engagement with your event, we felt that was an appropriate statistic to measure account activity against.

Image Please Note: On June 1st 2014, we updated how we track and report clicks for Events and Tickers that do not include a Title Page. As a result the click definitions for events without a Title Page have been updated to reflect this change. Events with a Title Page have not been affected.
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Why clicks?
Other solutions charge based on page views or bandwidth which means you pay more the longer people stay in your event, the more media you use and every single time your blog or event is loaded on a page, even if no one reads or interacts with it. Our goal is to price based on the number of people that interact with and are engaged with your event, which is tracked through clicks. Clicks are based on an individual’s initial interaction with the event such as the first time that individual clicks for live updates. Pageviews and bandwidth do not count as clicks and are unlimited.


Are clicks unique?
A Reader who stays on your event is only counted for their initial "click" or interaction. However if a user clicks into a CiL event, and then leaves the page or browser, and returns and clicks in again, that will be counted as two clicks.

Do clicks on Replays (Completed Events) count?
Yes, when a Reader clicks on your completed event (to view the event Replay), these clicks are included in your click count for the month. If you wish to avoid Replay clicks, you can remove the event embed code from your webpage, and instead display the event content using the RSS feed or our API. (The event will remain in your Completed Events list under My Account, and you can still review its stats.)

How do I track my clicks?
Your My Account page makes it easy to track your Account’s monthly clicks. If you're an Enterprise Account Administrator then you can view all Account invoices, billing details and click limits from your Account > Invoices page. Additional event statistics are available from your Events > Stats & Analytics page. As an Enterprise Administrator you can also view detailed stats for all events within your Enterprise Account.

I want to learn more about Pricing & Clicks
Our Pricing page breaks down all of our Self Service Subscription plans and details the clicks included for each plan. If you want to learn more about Subscription Plans (including how to upgrade, downgrade or change your current plan) or if you have additional questions about clicks we recommend visiting our Pricing & Subscription FAQ page.




Statistic Definitions


  • Average Comments Sent: Sum of all comments sent in by Readers, divided by the number of events.

  • Average Reader Duration: Total Reader Duration divided by the Total Readers > 1 min

  • Clicks: Number times an event was clicked and/or interacted with. A click is defined as a Reader who actively clicks into or interacts with a CoveritLive event. If the event has a Title Page, a click would be counted if the Reader clicked the Title Page to enter the event. For events without a Title Page, a click is recorded the first time a Reader interacts with the event, or if the Reader is engaged with the event page for an extended period (one minute or more).

  • Clickthrough Rate: Percentage of total readers who visited an event who interacted with it.

  • Comments: Number of reader comments the event received.

  • Concurrent Readers: Number of readers who were viewing the event at a moment in time.

  • Current Readers: This is the number of live readers who are currently on your event. Statistics are compiled every minute, and will automatically update as your readership changes throughout the event. This real-time statistic appears in the Writer’s Console.

  • Email Reminders: This is the total number of email reminders that have been sent for the event. Click on the number to download a CSV file listing the readers who were sent email reminders.

  • Event Length: This is the length of the event. Length being determined by the launch and end dates of the live event.

  • Live Clicks: Number times an event was clicked and/or interacted with while Live. For events without a Title Page this includes the action of scrolling through event content. Historically this stat was referred to as Total Readers.

  • Live Clickthrough Rate: Percentage of total readers who visited an event who interacted with it while the event was live.

  • Live Pageviews: Total number of times the event was loaded while live.

  • Pageviews: Total number of times the event was loaded.

  • Panelist/Producer Invites: This it the total number of Panelist and Producer invite emails that have been sent and accepted.

  • Replay Clicks: Number times an event was clicked and/or interacted with while in replay. For events without a Title Page this includes the action of scrolling through event content.

  • Replay Clickthrough Rate: Percentage of total readers who visited an event who interacted with it while the event was in replay.

  • Replay Pageviews: Total number of times the event was loaded while in replay. Historically this stat was referred to as Replays

  • Total Comments Sent: This is the sum of all comments sent in by Readers for the event.

  • Total Duration: Sum of the durations for Total Readers > 1 min.

  • Total Readers > 1 min: Total Readers on your event for greater than 1 min.

  • Total Readers < 1 min: Total Readers on your event for less than 1 min.




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