MLA Web 2.0 Principles(03/05/2008) 
2:01
Presented by Medical Library Association.

Wednesday March 5, 2008 2:01 
2:02
Web molded for engagement and collaboration.
Wednesday March 5, 2008 2:02 
2:04
Panel - Dale Prince, U. of MD Baltimore
Michelle Kraft, Cleveland Clinic Alumni Library
David Rothman, medical library blogger
Wednesday March 5, 2008 2:04 
2:05
Also Bart Ragon, U. of VA-Charlottesville

Wednesday March 5, 2008 2:05 
2:07
Also will have prerecorded presentations through workshop

Wednesday March 5, 2008 2:07 
2:09
Overview of Web2.0 tools, effect on health care services, and assess the efficacy of these tools.
Wednesday March 5, 2008 2:09 
2:13
WEb 1.0 - Static pages, rarely updated, HTML, hierarchial
Wednesday March 5, 2008 2:13 
2:15
Web2.0 - web as platform; user-added value; beta-forever; interactive and social
Wednesday March 5, 2008 2:15 
2:16
MLA definition - web-based participatory services for creativity, collaboration, and sharing.

Wednesday March 5, 2008 2:16 
2:18
Discussed Stephen Downes article on semantic web.
Wednesday March 5, 2008 2:18 
2:19
Social networking 1.0 was F2F, phone, email - one-to-one
Social networking 2.0 - one to many
Wednesday March 5, 2008 2:19 
2:20
Sermo, NursesConnect - adds human element
Wednesday March 5, 2008 2:20 
2:22
Social networks bring human library to the users...paradox
Wednesday March 5, 2008 2:22 
2:24
Noted as Web2.0 - delicious / AJAX / RSS / Podcasts / MAshups / Facebook / LinkedIn
Wednesday March 5, 2008 2:24 
2:25
Libraries should have RSS feeds for new books, tagging, relevance ranking, etc.
Wednesday March 5, 2008 2:25 
2:28
Web 2.0 in action - David Rothman and Michelle Kraft

Wednesday March 5, 2008 2:28 
2:28
USing tools - (1) talk intelligently about them and (2) ID ways to use them to make connections

Wednesday March 5, 2008 2:28 
2:29
Uses FAcebook (students), LinkedIn (colleagues). and Ning (discipline)
Also uses delicious and Flickr
Uses RSS Feed aggregator
Wednesday March 5, 2008 2:29 
2:32
Discussed search-based RSS Feeds
Wednesday March 5, 2008 2:32 
2:34
{Just noticed Bud's comments are not coming in}
Wednesday March 5, 2008 2:34 
2:35
Went over Blogs for Healthcare and Medical Libraries
Wednesday March 5, 2008 2:35 
2:36
HealthCare 100 tries to rank top medical blogs - depends on Google ranks
Wednesday March 5, 2008 2:36 
2:37
Discussed wikis for and by medical librarians
Wednesday March 5, 2008 2:37 
2:40
Wikis used for acquisition collaboration, instructional tool, committee work / minutes and author database management.
Wednesday March 5, 2008 2:40 
2:43
"Good" wikis - accountable administrators, posted editorial policies, checking of credentials before giving writing access, and active community of revisions
Wednesday March 5, 2008 2:43 
2:44
Melissa - member of "Cool Web Tools Task Force"
Wednesday March 5, 2008 2:44 
2:45
Group chat rooms add to tool efficacy - real-time, free, and documented
Wednesday March 5, 2008 2:45 
2:46
Embedded chat room on wiki pages
Wednesday March 5, 2008 2:46 
2:47
Slideshare, zoho, google docs, spalshcast, pownce
Wednesday March 5, 2008 2:47 
2:48
likes Pownce because you can do more than Twitter - add attachments, links, etc.
Wednesday March 5, 2008 2:48 
2:50
discussed differences between social bookmarking and computer based favorites.
Wednesday March 5, 2008 2:50 
2:52
Cool part of social bookmarking - social searches, RSS feeds and special tags
Wednesday March 5, 2008 2:52 
2:54
Outlook 2007 has RSS feed forwarding capability
Wednesday March 5, 2008 2:54 
2:56
Learning Curve but gains quickly evident
Wednesday March 5, 2008 2:56 
2:59
Question came in about setting up wikis that are private (which makes sense to medical community but is SO not Web 2.0)
Wednesday March 5, 2008 2:59 
3:01
Discussion about free versus hosted blogs.  I would differentiate between "free" and "open".
Wednesday March 5, 2008 3:01 
3:02
Use free for ad hoc - committee work
Wednesday March 5, 2008 3:02 
3:03
Discussion about how much time to devote to Web 2.0 times when old tasks still remain.
Wednesday March 5, 2008 3:03 
3:04
Michele noted RSS feeds save her time
Wednesday March 5, 2008 3:04 
3:05
Other bloggers serve as current awareness filters
Wednesday March 5, 2008 3:05 
3:06
Question - what happens when there is push back from IT about implementing web 2.0 tool
Wednesday March 5, 2008 3:06 
3:07
Answer - show relevance by showing other IHEs doing it, or look to free tools and bypass IT
Wednesday March 5, 2008 3:07 
3:09
Also have planned argument - if specific websites blocked, give excellent examples of sites you would want to use, not just "I want to use YouTube."
Wednesday March 5, 2008 3:09 
3:11
Question - how to measure demand and success of Web2.0 tools?
Wednesday March 5, 2008 3:11 
3:11
RSS stats
Wednesday March 5, 2008 3:11 
3:12
Part 3 - Web 2.0 Adoption and Forecasting
Wednesday March 5, 2008 3:12 
3:13
Loosely based on Steven Abram's "43 Things"
Wednesday March 5, 2008 3:13 
3:16
Tips for Learning 2.0
- Homework up front
- Supervisors onboard
- Incentives
- Support Group (In-person)
- Cheerleading
Wednesday March 5, 2008 3:16 
3:17
- Encourage group dialogue
- Respect work load
- Do not jump too far ahead in technology
- Make it fun
Wednesday March 5, 2008 3:17 
3:18
MLA CE online - Web 2.0 101
8 weeks, 8 hours CE credit
Wednesday March 5, 2008 3:18 
3:20
Melissa - surveyed class , no one had heard of delicious or RSS Feed

Focused on these two tools and their integration
Wednesday March 5, 2008 3:20 
3:23
Assignment to set up accounts, subscribe to specific types of feeds, and minimum number of tags per week
Wednesday March 5, 2008 3:23 
3:24
{Will need to email CoverItLive support about why Bud could not comment...}
Wednesday March 5, 2008 3:24 
3:26
Lots of "No's" and "Buts"...
Wednesday March 5, 2008 3:26 
3:28
Work to go from "neat" to "useful"
Wednesday March 5, 2008 3:28 
3:30
Forecasting - Healthcare will begin to look more like Wealthcare (online banking, ATM's, etc)
Wednesday March 5, 2008 3:30 
3:31
Google Health / WebMD / Microsoft HealthVault - open API
Wednesday March 5, 2008 3:31 
3:33
Bleeding edge right now - not sure of where things are going
Wednesday March 5, 2008 3:33 
3:35
Concerns about whether average American patient can understand health care the same way they handle online banking.
Wednesday March 5, 2008 3:35 
3:36
Worry about digital health divide
Wednesday March 5, 2008 3:36 
3:38
Question - should libraries have presence in Second Life?   Answer is most consumers and computers not ready for it.
Wednesday March 5, 2008 3:38 
3:39
Might be used in training but little need to go to SL for health info when web sites better
Wednesday March 5, 2008 3:39 
3:41
What is most bang for buck - recommended answer - Google Reader and delicious network
Wednesday March 5, 2008 3:41 
3:44
Goal is not to get someone to use tools - goal is to identify needs and match tool to meet that need
Wednesday March 5, 2008 3:44 
3:44
Market the services - not the tools
Wednesday March 5, 2008 3:44 
3:48
How does one find out whether a wiki can be trusted?

Look at ABOUT page, policy page, etc.
Wednesday March 5, 2008 3:48 
3:50
Semantic web is next big thing on horizon.  Mashup will also become easier and more prolific (and customizable).

Mobile will also be on horizon.
Wednesday March 5, 2008 3:50 
3:53
End messages - try tools (but start small - pick one - don't let technology overwhelm you)


Wednesday March 5, 2008 3:53 
3:54
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