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UC Berkeley Media Technology Summit: Day 2
9:21
kachingle
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#mts
IMHO a site of ONLY ads would be great. People don't want content with ad clutter & people don't want ads mixed up with content.
9:21
rplothow
- Got to get over the business of click-through rate. It's short-sighted. It's an irrelevant metric. OK, what the relevant one?
#mts
9:22
joshwolf
- We need to get over click-thru rates. It's short-sighted. You don't pull off the side of the road every time you see a billboard.
#mts
.
9:22
rplothow
- More tech issues. More perverse pleasure.
#mts
9:22
paidcontent
- Sean Finnegan: This business of a click-thru rate -- we've got to get over it. ... Its an irrelevant metric.
#mts
9:22
BBrySDNN
- U have to get over click thru rates as the sole metric. Sean Finnegan, Starcom MediaVest Group
#mts
9:22
sjcobrien
- RT @rplothow: Got to get over the business of click-through rate. It's short-sighted. It's irrelevant metric. OK, what the relevant one?
#mts
9:22
nextnewsroom
- RT @rplothow: Got to get over the business of click-through rate. It's short-sighted. It's irrelevant metric. OK, what the relevant one?
#mts
9:22
joshwolf
- We need to get over click-thru rates. It's short-sighted. You don't pull off the side of the road every time you see a billboard. -SF
#mts
.
9:23
mlfulton
- Next Sean Finnegan of Starcom MediaVest Group, who says we're too obsessed with click-thrus. But isn't that how Google got rich?
#mts
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